In this context, treading water means maintaining your customer base, route density, and truck capacity, keeping your numbers in every route. Yet, every hauler faces this pure fact: In order to grow, or even stay the same, you have to first make up for the customers you lose before you can grow a route. Worse, it can be very inefficient and expensive just to breakeven! Is there a better way? Glad you asked.
Be Mobile! Or Die. If someone said they could show you a way to add at least 25% more sales for very little investment, would you say yes? Would you at least explore the option? Let’s review some facts from the first article, Dear Hauler, Meet the On Demand Customer.From that article, you will see […]
Master Route Density to the Best of Your Capacity You read that right. Density. It’s the hauler’s key performance index, right? Well, yes, increasing density often increases profit, that’s true. But, density doesn’t tell the whole picture. For a hauler to be truly profitable, we must consider density, capacity, and cost of sale.So, how can […]
Crap! We got another sale! Now what? For some organizations, not just haulers, getting a sale can be downright inconvenient. For haulers, it means conveying to the customer their pick up day of the week, their first pick up date, their rate with taxes and fees, where they fall in the billing cycle, crediting promotions […]
This article discusses the marketing techniques used by GarbageMan to build a waste hauler business from the ground up.
